---
title: SEO and AI Search Visibility for Growing Businesses · HeartbeatSystems
url: https://heartbeatsystems.com/growth
description: Technical, on-page, off-page and local SEO plus GEO for AI search. Get found on Google and named by ChatGPT and Gemini. Plans from $1,250 a month.
updated: 2026-11-06
---

# Be the business AI recommends

Your buyers now ask ChatGPT, Google and Perplexity who to call. The answer names a handful of businesses and cites a few sources. We do the work that puts yours among them, then measure it every week.

[Get a free AI visibility snapshot](https://heartbeatsystems.com/contact) See plans and pricing

*Why now*

## Search has a second front page

A growing share of buying journeys now start with a question to an AI assistant rather than a list of blue links. The assistant reads the web, picks a few businesses and cites its sources. If your site is slow, unclear or unreadable to machines, or nobody credible mentions you, you are simply not in the answer.

The good news is that the same things decide both. Search engines and AI engines reward a fast site that answers real questions plainly, consistent facts about your business everywhere they appear, and mentions from sources they already trust. That is the work.

## Measure. Fix. Answer. Earn.

### Measure

We agree the questions your buyers actually ask, then run them every week through ChatGPT, Google AI Overviews and AI Mode, Gemini and Claude, and add Microsoft Copilot citation data from Bing. You see where you appear, who appears instead and which sources the engines trust.

### Fix

We build websites for a living, so we fix what we find instead of handing you a report: speed, crawler access, structured data, consistent business facts and pages search engines can read without guessing.

### Answer

We write pages that answer your buyers' questions directly, from pricing and comparisons to how the work is done, in your voice and checked by a person before anything goes live.

### Earn

We strengthen what others say about you: your Google Business Profile, reviews, directories, industry publications and the communities where buyers ask for recommendations.

## Full SEO and GEO, done for you

Every plan covers technical, on-page, off-page and local SEO, plus GEO for AI search. The plans differ in how much we do each month and how many markets we cover.

*01 / TECHNICAL SEO*

### A site search engines and AI can read

- Site speed and Core Web Vitals
- Crawling and indexing: sitemaps, robots rules, canonicals, redirects and broken links
- Structured data for your business, services, reviews and FAQs
- Mobile usability
- Access for AI crawlers, plus llms.txt and Markdown copies as hygiene
- Fixes made on the site by us, not left in a report

*02 / ON-PAGE SEO*

### Pages that answer the search

- Keyword and buyer-question research for each market
- Titles, meta descriptions and headings that match what people search
- Service, location, pricing and comparison pages
- Internal links that lead visitors and crawlers to the pages that matter
- Refreshing, merging or retiring thin and duplicate pages
- Clear calls to action: click to call, quote forms, booking

*03 / OFF-PAGE SEO*

### What the rest of the web says about you

- Earned links from local partners, associations, suppliers and press
- Digital PR and expert quotes in trade and local publications
- Brand mentions on the sites search engines and AI already trust
- Review site and community presence where buyers ask for recommendations
- Never bought links, link networks or fake reviews

*04 / LOCAL SEO*

### Found on the map

- Google Business Profile: categories, services, areas, photos and posts
- Bing Places and Apple Business Connect
- Citation clean-up so your name, address and phone match everywhere
- A review request process that keeps reviews coming
- Map result tracking for each location

*05 / GEO AND AI SEARCH*

### Named in AI answers

- Generative engine optimisation (GEO), also called AEO or AI search optimisation
- Answer-first content blocks that AI engines can lift and cite
- The same facts about your business on every site that describes you
- Presence on the directories, review sites and publications AI engines cite most
- Weekly tracking of your buyer questions, with competitor share of voice

*06 / MEASUREMENT*

### Proof, not promises

- Google Search Console, Bing Webmaster Tools and analytics set up properly
- Keyword rankings with map results, for each location
- Weekly AI answer tracking, with every answer kept
- Calls and forms tracked back to the search or AI answer that sent them, where your systems allow
- A monthly report that says what moved and what did not

## Plans and pricing

Every plan starts with a three-month term, because AI answers need 60 to 90 days of data before a trend means anything. After that, month to month on 30 days' notice.

*01 / SINGLE LOCATION*

### Local

$1,250 per month

For a single-location service business that wants to be the name Google and AI give for its area.

- A full technical, on-page and local SEO audit to start
- Technical SEO fixes made on your site: speed, indexing, structured data and AI crawler access
- On-page optimisation of your key pages: titles, descriptions, headings and internal links
- 2 new or rewritten pages a month, written to the questions buyers actually ask
- Google Business Profile optimisation, posts and photo updates
- Citation clean-up so your name, address and phone match across the main directories
- A simple review request process, and help replying to reviews
- GEO: answer-first content and consistent business facts AI engines can quote
- 50 Google keywords tracked with map results, and 25 buyer questions across the AI engines weekly, against 2 competitors
- Monthly report with the raw answers behind every number

*02 / REGIONAL*

### Growth

$2,750 per month

For a growing company competing across a region or a category.

Everything in Local, plus:

- Keyword, content and competitor gap research every quarter
- 4 new or rewritten pages a month, including comparison, pricing and location pages
- Refreshing and consolidating weak or duplicate pages
- Link earning through local partners, associations and suppliers. Never bought links
- Digital PR: expert quotes pitched to journalists and trade publications
- Presence on the review sites, directories and communities AI engines cite most
- 150 Google keywords and 50 buyer questions tracked, against 3 competitors
- Monthly report and strategy call

*03 / MULTI-LOCATION*

### Authority

From $5,500 per month

For multi-location, regulated or high-value businesses: lenders, healthcare, B2B.

Everything in Growth, plus:

- Every location covered: its own profile, pages, citations and tracking
- 8 new or rewritten pages a month
- A quarterly piece of original research that journalists and AI engines can cite
- A monthly digital PR programme
- 300+ Google keywords and 100+ buyer questions tracked with repeat runs, against 5 competitors
- Calls and form leads traced from search and AI to your CRM
- Fortnightly call and a live dashboard

### Compare plans

| What is included | Local$1,250/mo | Growth$2,750/mo | AuthorityFrom $5,500/mo |
| --- | --- | --- | --- |
| Technical SEO |
| Technical audit, then fixes made on your site | ✓ | ✓ | ✓ |
| Speed and Core Web Vitals improvements | ✓ | ✓ | ✓ |
| Structured data | Business and services | Plus FAQs, reviews and articles | Plus every location |
| On-page SEO and content |
| On-page optimisation of key pages | ✓ | ✓ | ✓ |
| New or rewritten pages each month | 2 | 4 | 8 |
| Comparison, pricing and location pages | · | ✓ | ✓ |
| Refreshing and consolidating weak pages | · | ✓ | ✓ |
| Quarterly keyword and competitor gap research | · | ✓ | ✓ |
| Original research each quarter | · | · | ✓ |
| Off-page and local SEO |
| Google Business Profile management | 1 location | 1 location | Every location |
| Citation and directory clean-up | Main directories | Plus industry directories | Every location |
| Review request process | ✓ | ✓ | ✓ |
| Earned links (never bought) | · | ✓ | ✓ |
| Digital PR and expert quotes | · | Pitching | Monthly programme |
| Review site and community presence | · | ✓ | ✓ |
| GEO and AI search |
| Answer-first content and consistent business facts | ✓ | ✓ | ✓ |
| Buyer questions tracked weekly across AI engines | 25 | 50 | 100+ with repeat runs |
| Named competitors tracked | 2 | 3 | 5 |
| Measurement and reporting |
| Google keywords tracked, with map results | 50 | 150 | 300+ |
| Leads traced to your CRM | · | · | ✓ |
| Reporting | Monthly report | Monthly report and call | Fortnightly call and live dashboard |

### Free AI visibility snapshot

Ten of your buyers' questions run through ChatGPT, Gemini and Claude, a check that AI crawlers can reach your site, and a one-page summary of where you stand and who shows up instead. No obligation.

### AI visibility audit: $1,500

Thirty questions across the major AI engines against three competitors, a full technical and content review, the sources you are missing, and a 90-day roadmap walked through with you. Credited in full to your first month if you start a plan within 30 days.

*What is different*

## Engineers, not just advisers

- **We fix it ourselves.** Most agencies send recommendations to your web developer. We are the developer, so fixes ship in days, not quarters.
- **Our own measurement.** We run your questions through the engines every week and keep every answer, so each number in a report can be checked against the source.
- **No guarantees, no jargon.** Nobody controls what an AI says. We promise the work, the measurement and straight reporting on what moved and what did not.
- **Everything stays yours.** Content, accounts and tracking history belong to your business.

We applied the same method to this site first: clean URLs, structured data, a Markdown copy of every page for AI assistants, open access for AI crawlers and a perfect Lighthouse SEO score.

*Questions*

## Frequently asked

### What is GEO, AEO or AI search optimisation?

Generative engine optimisation (GEO), answer engine optimisation (AEO) and AI search optimisation are names for the same goal: being named and cited when someone asks an AI assistant like ChatGPT, Perplexity, Gemini, Claude, Copilot or Google's AI Overviews for a recommendation. It builds on SEO rather than replacing it, because AI engines draw heavily on pages that search engines already trust. On top of good SEO it adds answer-first content, the same facts about your business everywhere, and presence on the sources AI engines cite most.

### What is the difference between technical, on-page and off-page SEO?

Technical SEO makes sure search engines and AI can crawl, render and understand your site: speed, indexing, structured data and crawler access. On-page SEO is the content and structure of each page: what it targets, its title and headings, how well it answers the question and how it links to the rest of the site. Off-page SEO is everything said about you elsewhere: links from other sites, reviews, directory listings, press mentions and your Google Business Profile. Every plan covers all three, plus local SEO and GEO.

### Do you build backlinks?

We earn them. Links come from local partners, associations, suppliers, press coverage and pages good enough that others reference them. We never buy links or use link networks. Google penalises those, and they put your rankings at risk.

### Can you guarantee we will be recommended by ChatGPT or rank first on Google?

No, and nobody honestly can. AI answers change from one run to the next, and Google itself warns against anyone promising a number one ranking. What we promise is a fixed set of buyer questions measured every week across the major AI engines, the work that moves those numbers, and the raw answers so you can check every figure yourself.

### How do you measure AI visibility?

We agree a fixed list of the questions your buyers ask, then run them every week through ChatGPT, Google AI Overviews and AI Mode, Gemini and Claude, and add Copilot citation data from Bing Webmaster Tools. We record whether you are mentioned, whether your site is cited as a source, where you appear against named competitors, and which websites the engines rely on. You see the trend and the underlying answers.

### How long before we see results?

Technical fixes are usually live in the first month. Movement in AI answers typically shows within 60 to 90 days, which is why plans start with a three-month term. After that they run month to month on 30 days' notice.

### Do we need a new website?

Usually not. We work on the site you have, whether it is WordPress, Webflow, Squarespace or custom. If the site itself is what holds you back, we will say so and quote a rebuild separately.

### Does llms.txt or special schema make AI recommend us?

Not on its own. Google says its AI features need no special files or markup. We add llms.txt and structured data because they are cheap and help machines read your site accurately, but the work that moves results is clear answers to real questions, a fast and crawlable site, and being mentioned by sources the engines trust.

### What does the free snapshot include?

We run 10 of your buyers' questions through ChatGPT, Gemini and Claude, check whether AI crawlers can reach your site, and send a one-page summary of where you appear and who appears instead. There is no obligation.

### Who owns the content and data?

You do. Every page we write, every account we set up and the full tracking history belong to your business, including if you stop working with us.

## Find out what AI says about you.

Ask for a free snapshot. We will run ten of your buyers' questions and show you where you appear and who appears instead.

[Get a free snapshot](https://heartbeatsystems.com/contact)[See the work](https://heartbeatsystems.com/work)

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HeartbeatSystems · wes@heartbeatsystems.com · https://heartbeatsystems.com/contact